Why film Baahubali is India's biggest blockbuster? Lessons from it

Filmmaker SS Rajamouli's Baahubali 2: The Conclusion has been breaking cinemarecords in a hurry. In no time, the movie has turned out to be the highest-grossingHindi film of all time. The movie has grossed more than Rs 400 crore.
Globally, the movie has raked in more than 1000 crore, grossing over Rs 800 crore in the Indian market and Rs 200 crore overseas. Looking at the numbers the movie is generating, it seems likely that it might break many more records in its wake and could end up becoming the first Hindi movie to reach the Rs. 500 crore mark.
The first part grossed about Rs 650 crore internationally. The complete franchise has had box office collections of above Rs 1,650 crore.
The film has broken the record earlier set by Aamir Khan's magnum opus Dangal which breached the psychological mark of Rs 350 crore for the first time in Bollywood. It went on to become the biggest Hindi film industry blockbuster of all times. Within months, Dangal’s record lies shattered.
Let’s have a look at the first timers of the various clubs as they are called: Ghajinibecame the first film to cross Rs 100 crore; 3 Idiots earned Rs 200 crore for the first time; and PK was the first to land in the Rs 300-crore club.
The movie stars Prabhas, Rana Daggubatti, Ramya Krishna, Anushka Shetty and Tamannaah and is originally shot in Telugu. It was later dubbed in Hindi and other languages. While Prabhas was unknown to Hindi audiences, Rana Daggubati has featured in movies such as Dum Maro Dum, Department, Baby and The Ghazi Attack. 
There were predictions that Baahubali would sweep the box office across the world! The film has all the run-of-the-mill elements thus having something for every section of the society. It’s a good story with emotions, action, drama, and histrionics.

Baahubali shows the power of suspense

Many critics were of the view that the hype and created around "Why Katappa Killed Baahubali?" was overdone and may not be able to carry through the momentum generated by the first part. Some even thought that the sequel must suffer as a result. However, this was not to be. It seems that the calculation of the producers of the movie about the timing was also spot on.
The first part Bahubali - the beginning was released on 10 July 2015 and Bahubali 2 - the conclusion was released on 27 April 2017, with the gap of 657 days. The first episode too had all these ingredients in a generous measure. The director took the risk of keeping the audience guessing and thus succeeded in creating an X factor.
The inconclusive end in a movie was an unusual thing and the audience is not used to it and thus the hidden climax kept the audience glued till they were able to lay hands on the next episode. Record box office collections are testimony of the advantages of the X factor. The suspense became immensely popular; even the Prime Minister referred to it in a speech.

Comments

Post a Comment

Popular posts from this blog

How is India suffering from chronic poverty? Tackling India’s hunger problem and ways to fight it through technology

Image
A huge chunk of the Indian population suffers from chronic hunger. On the  Global Hunger Index , India is at the 97th position. According to a study by the  International Food Policy Research Institute  ( IRPRI ), one-sixth of India’s population is undernourished, while 190 million people go to bed hungry daily. A total of 30% children below the age of 5 years are underweight. India alone accounts for around 30% of neo-natal deaths internationally, all linked to  malnutrition . Rs. 50,000 crore worth food wasted yearly  behind India’s hunger One may be tempted to conclude that the culprit is insufficient food production. However, this is not true. In India’s case, around 40 percent of fruits and vegetables and about 20 percent of grains get destroyed because of insufficient infrastructure and supply chains that are inefficient. Food never reaches consumers. Around Rs. 50,000 crore worth of food is wasted every year. Such wastage has other ramifications...
Read more

GST will make highways free of traffic

Image
By Muqbil Ahmar The current scenario of the  logistics industry  in  India  is far from ideal. Today, Central and state governments levy different taxes separately. A  Ministry of Road Transport and Highways  report says that a typical truck spends 16% time at check-posts. On an average, a truck in India runs an annual distance of 85,000 km compared to 150,000 to 200,000 km in the Western countries. The industry is fragmented due to the state-level tax structures, which forces enterprises to put up warehouses in every state. This makes the  supply chain  longer than necessary and to a certain extent inefficient. Additionally, due to the complex tax structure, the transport industry spends 50--60 percent of resources on  tax compliance  and deposit of interstate sales tax. GST implementation aims to remove complex web of tax structure The  Goods and Services Tax  ( GST ) will be implemented this year. The new law i...
Read more

IT sector job cuts will continue, says top HR firm; 5­–6 lakh engineers to lose jobs

Image
By Muqbil Ahmar Tech Mahindra,  Infosys, Wipro, Cognizant ; all these Information Technology majors have fired thousands of employees.  India's Information Sector  seems headed for an uncertain and tumultuous future. According to a top  HR firm , the dark clouds hovering over the IT sector are here to stay. HR firm Head Hunters India has said that 5–6 lakh engineers are set to lose jobs in the next three years, that is, between 1.75 and 2 lakh per year for the next three years. "Contrary to media reports of 56,000 IT professionals to lose jobs this year, the actual job cuts will be between 1.75 lakh and 2 lakh per year in next three years, due to under- preparedness in adapting to newer technologies," Head Hunters India Founder-Chairman and MD K Lakshmikanth has said, while analyzing a report submitted by McKinsey & Company at the Nasscom India Leadership Forum on February 17. The  McKinsey report  has said that nearly half of the Infor...
Read more